Sephora competitor

Latest answer — January 01, 2026

10 Down

This beauty retailer is a familiar name at shopping centers. 💄

Scroll down for rest of crossword answers

NYT Crossword

This clue's Thursday, January 01, 2026 appearance

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Across

  1. 1You're looking at it!
  2. 5File type
  3. 9Piano technician
  4. 14Parasite's target
  5. 15Had no co-conspirators
  6. 17Preparation for many a surprise party
  7. 18Which 1991 comedy starred Bill Murray and Richard Dreyfuss?
  8. 19Quotidian
  9. 21Charon's domain
  10. 22Bistecca ___ fiorentina (Italian dish)
  11. 23Role for Annie Potts on "Young Sheldon"
  12. 25Are: Fr.
  13. 27Gift for a musician
  14. 28Figure in much W.W. I propaganda
  15. 31Kid with a route
  16. 35Home to the first N.F.L. team to win a Super Bowl in its own stadium (2021)
  17. 39What Edvard Munch painting inspired a poster for "Home Alone"?
  18. 40What fictional English heavy metal band consists of David St. Hubbins, Nigel Tufnel and Derek Smalls?
  19. 42Like the origins of Buddhism and Hinduism
  20. 43Chill pill, essentially
  21. 44Investigate
  22. 47Prefix with genetics
  23. 50Assessment, informally
  24. 51Gorgon slain by Perseus
  25. 56Cohort
  26. 58Where many family names begin O'-
  27. 60Denizen of hell
  28. 61Test graders' aids ... or what is needed to respond to the six trivia questions in this puzzle?
  29. 64Neighbor of Java
  30. 65Nancy Drew and Sherlock Holmes
  31. 66Prayer leader
  32. 67Lit for fun, e.g.
  33. 68___-à-___
  34. 69Bore

Down

  1. 1Idly pluck, as a banjo
  2. 2It always wins, they say
  3. 3One of Us, say?
  4. 4Driver of some engines
  5. 5Like most oysters served with mignonette
  6. 6Some Bavarian cries
  7. 7Majestic
  8. 8Which unit of data storage could hold 200,000 HD movies?
  9. 919th letter
  10. 10Sephora competitor
  11. 11Gallant
  12. 12___ Gay
  13. 13Steel rod with ridges
  14. 16Maliciously publishes the private info of online
  15. 20Actor Fishburne of "The Matrix"
  16. 24Org. for the Fever and the Dream
  17. 26Filled
  18. 29End of many modern addresses
  19. 30Cat breed from an island in the Irish Sea
  20. 31Educational support grp.
  21. 32Sounds of realization
  22. 33Who won Best Supporting Actor for Martin Scorsese's "GoodFellas?"
  23. 34Pitchers' stats
  24. 36What Mediterranean nation lies between Italy and Libya?
  25. 37Go for the gold?
  26. 38Apropos
  27. 40Initialism for an online advertiser
  28. 41Pitted fruit
  29. 43Take over for
  30. 45Undisguised
  31. 46"Sit!"
  32. 47"Horrors!"
  33. 48Group of experts
  34. 492010 release now owned by Meta, informally
  35. 52Entry in red ink
  36. 53So-called "fifth taste"
  37. 54Kind of wind ... or an alternative to wind
  38. 55"Mob Psycho 100" genre
  39. 57Singer Stefani
  40. 59Negative for Nikolai
  41. 62Heart chart, for short
  42. 63Buffalo-to-Baltimore dir.

The answer to “Sephora competitor” in the New York Times crossword is ULTA — a 4-letter word. It most recently appeared in the New York Times crossword on January 1, 2026, a Thursday puzzle, at 10-Down, and it has also run on 3 earlier dates with the same answer. Below you'll find why that fill fits, every other answer we've recorded for this clue, and links into the puzzle it came from.

“Sephora competitor” answer

ULTA (4 letters)

Reveal the solution one letter at a time with the tiles above if you'd rather nudge yourself toward it than see the whole word at once. Just want it outright? The answer is ULTA.

Why the answer is ULTA

This beauty retailer is a familiar name at shopping centers. 💄

When else has “Sephora competitor” appeared?

New York Times reuses clues across dates, sometimes with a different answer depending on the grid. Here's where this exact clue has shown up, and what the answer was each time — handy when you're checking whether today's fill is the only one.

Frequently asked questions

What is the answer to “Sephora competitor”?

The answer is ULTA, a 4-letter word. It most recently appeared in the New York Times crossword on January 1, 2026.

How many letters is the answer to “Sephora competitor”?

4 letters: ULTA.

When did this clue appear?

Most recently in the New York Times crossword on January 1, 2026 (a Thursday puzzle), at 10-Down. Earlier appearances: October 13, 2025 → ULTA; August 17, 2025 → ULTA; June 12, 2025 → ULTA.

Can “Sephora competitor” have a different answer?

Yes — New York Times sometimes reuses a clue with a different solution to fit the grid. The answers we've recorded for each date it appeared are listed above when available.

Where can I find the rest of this day's NYT Crossword answers?

The full grid for January 1, 2026 is on the NYT Crossword answers page, with every clue and answer from that puzzle.

New York Times Crossword is published by The New York Times; WordHint is an independent site and is not affiliated with or endorsed by the publisher.

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